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Hurtigruten | Tour Operator Marketing

northern lights

mr.h has worked with Hurtigruten, the specialist cruise operator for a number of years, producing various direct marketing campaigns, press advertising, radio and award-winning television commercials.


TV-Film & Video Production

social films.

As part of our remit for Hurtigruten, we regularly supply social films comprising footage sourced from their and Visit Norway’s libraries. The films are carefully constructed, edited and animated to draw focus to the cruise experience, the many destinations and the price offer.

web banners & digital.

From standard banner ads to more complex Facebook Instant Experience ads, we have produced a comprehensive suite of online advertising for Hurtigruten. Across various different markets, we have been building, programming and translating much of their web content for the last decade.

Web banners & digital

northern nights radio.

The Northern Lights have to be seen to be believed, so while radio might not seem like the most natural medium to advertise the aurora, a pinch of creativity and a good measure of storytelling, can make the experience no less compelling. Written to appeal to affluent empty-nesters, the advertisement ran on Classic FM.

direct marketing.

As well as copywriting and art directing much of their marketing material, we are also responsible for print management and its integration with direct mail campaigns.

Direct marketing

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want to work with us?

If your brand sits within the worlds of travel or luxury, or has a strong lifestyle positioning we’d be delighted to hear from you. Hit the button below or give us a call. All enquiries are welcome and we’ll tell you honestly if we think that we can make a difference to your business.