If most outdoor advertising sites are not already digital displays, they soon will be, but the role that they play as a broadcast medium hasn’t changed. Outdoor advertising has always been one of the purest forms of advertising because it demands brevity and clarity in thinking to communicate quickly but now that must be combined with editing and animation skills to bring the proposition to life. That brings together two things that mr.h excels at.
Newsbrand circulations may be in decline but in the luxury sector print still holds its own.
Arguably it’s the last refuge for high-end lifestyle brands. Although we successfully target affluent audiences and HWI’s using digital platforms there’s something to be said for the little luxury of a glossy magazine to ogle on the train (or in your private jet) and for certain brands the lifestyle content and the other company that you keep in these titles makes a powerful statement.
Quick turnaround, versioning, and adaptation of print or outdoor campaigns for shop display is something that mr.h is very adept at. An eye for detail (mistakes are costly) and excellent levels of organisation are needed to supply big schedules. And given the nature of retail the work is always needed fast, but when then time comes you can rely on us to deliver.