Destination Marketing | Capturing the Moment

To satisfy an appetite for online video and to pique interest in holidays in Cayman, we commissioned a series of short films intended for paid social media, outdoor digital advertising and in-flight video advertising.

Designed to appeal to our core female audience, the films shot by Beast London show tantalising glimpses of the sort of holiday experiences that the Cayman Islands offer and bring potential new visitors to the website. The films proved extremely popular gaining fantastic results across social media and winning an Award for Best Campaign at The Travel Marketing Awards

These films also formed the basis for a partner campaign with British Airways, see more of this campaign